THE CULTURE OF TOTAL BEAUTY

Company

A Family Legacy

La Biosthétique was founded 70 years ago in the heart of Paris. Combining life and beauty, nature and science, La Biosthétique was born with the belief that luxurious, high performing products can be made without using toxic chemicals or animal testing.

We are proud that as a family company, we continue to develop products with

a genuine, reputable consciousness.

We use 90% natural ingredients and 100% renewable energy. Our packaging is made from post recycled materials and is 100% eco friendly. We continue to invest in quality, that may not be cheap, but is consistently beautiful.

Together with our Academies and Online Education System, we treat every guest to « The Culture of Total Beauty » experience and promise to provide industry leading education and professionalism.

Though, what matters most to us is the fact that we continue to internationally exceed our clients’ expectations. Every day, in over 12,000 salons and spas around the world, we offer a personal touch to our relationships. We genuinely want your business and team members to continuously grow and will offer ongoing support to help do so.

La Biosthétique’s sole purpose has and will always be your success. Our entire business model is focused around YOU. We constantly develop products and services which elevate your guests’ experience and I have no doubt our Total Beauty concept will help continue to grow your success.


The family

Being a family–run company, in a competitive global market, makes La Biosthétique positively unique. The Weiser family of owners is convinced that this is a crucial cornerstone of success. Focus and commitment to upholding family values, instead of short–term shareholder value, opens up strategic horizons and long-term partnerships. The most important pillar of The Culture of Total Beauty is always the individual: as a customer, as a partner and as an employee.

Parisian heart

The soul of our brand is in the very heart of Paris, France. La Biosthétique Paris Headquarters, in the old house of Armani, is located directly across from the iconic Arc de Triomphe.

Our Philosophy

The combination of life and beauty, bios and aesthetics.

The combination of the latest research and natural ingredients. Individual for every kind of skin and every kind of hair.

When Marcel Contier first invented

La Biosthétique, in Paris, more than 70 years ago, he celebrated life’s natural treasures - a holistic philosophy that is still upheld today.

The combination of bios, meaning life and esthetics, meaning beauty. Contier was a brilliant biochemist and strongly believed natural substances make much more sense than synthetic ones. A philanthropist and a humanist. Contier’s philosophy “think good thoughts and live well” still guides La Biosthétique today.


It’s all in the name

La: Laboratory / The study of

Bios: Life

Esthetique: Beauty

The company

The family–owned company, La Biosthétique, develops and produces highly effective cosmetics for hair and skin which are exclusively sold in international salons and spas. We represent the latest findings in dermatology and biochemistry that are intensively tested in laboratories and in practice, then produced just for you.

Natural raw ingredients, gentle treatment of resources, individual and personal consultations — at La Biosthétique, we focus on the customer. With their nature and their culture, with their health, as well as with the aim of achieving Total Beauty.

The production

Every bottle, every tube, every drop! Quality is about perfection. That is the purpose of our research. That is our method of production. With a focus on each individual product while respecting ecological conditions.

It is the combination of the French metropolis Paris and the quality-obsessed manufacturing culture of the traditional craftmen’s town of Pforzheim, located in the Black Forest.

Although international, La Biosthétique continues to celebrate clearly identifiable local roots.

The products

The collections are spread across the pillars: Hair Care, Styling, Skin Care, Colour and Make-up.


The Salons

La Biosthétique is exclusively available from our partners: In hair salons that align themselves with our values and our concept of premium quality. They are the most important ambassadors of our Culture Of Total Beauty.